Duane Photo 4 Web copy
Duane E. Knapp
Chairman & Founder
BrandStrategy Inc.



Duane E. Knapp
is passionate about helping his clients develop brand paradigm shifts which result in a distinct "Position of Privilege." His unique proprietary process and energetic partnership provide his clients with the expertise to optimize their brand equity by enhancing their customer's perception and experience.

"A brand is only as good as its promise!"


Duane and his company BrandStrategy, Inc., a specialized advisory firm, partner with CEOs, boards of directors and senior executives to create successful Genuine Brands. While most professional service firms operate as a consulting group, the concept of advisory expertise is quite different.


Duane's working partnership with his client's executives and stakeholders forms a long-term bond that produces remarkable results. His clients become actively involved in each phase of the project and Duane guides every detail. However, at the end of the day, his clients own and execute the strategy for their brand. Duane encourages, teaches and partners with his clients to implement a strategy and develop successful brand solutions.

Duane’s commitment to adding value to his clients' brands is his paramount concern.



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Copyright © by BrandStrategy, Inc. BrandMindset®, BrandPromise®, Brandictionary®, BrandScience®, PromiseRule™ and BrandStrategy™ are trademarks of BrandStrategy, Inc. All other trademarks are the property of their respective companies. Other easily recognizable brands and brand names are the property of their respective owners and are used for illustrative purposes only; no sponsorship or affiliation with BrandStrategy, Inc. is intended or implied.


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